MEET GRETCHEN

MEET GRETCHEN

MEET
GRETCHEN

Retired C-Level marketing and community relations executive now doing passion work developing and supporting the next wave of leaders.

RETIRED C-LEVEL MARKETING AND COMMUNITY RELATIONS EXECUTIVE NOW DOING PASSION WORK DEVELOPING AND SUPPORTING THE NEXT WAVE OF LEADERS.

RETIRED C-LEVEL MARKETING AND COMMUNITY RELATIONS EXECUTIVE NOW DOING PASSION WORK DEVELOPING AND SUPPORTING THE NEXT WAVE OF LEADERS.

I was born and raised in Buffalo, New York—a heritage I wear with pride.

To this day, I am thankful for the many mentors and role models this city has provided me—people whose quiet dignity taught me important lessons about integrity and excellence, two values that are now ingrained in everything I do.

My career has gone through hills and valleys, and I learned a lot as I made my way up to the C-suite positions I held for over 17 years. The teams I led in those roles garnered everything from local to national recognition for their work, but my proudest achievements involve the talent I’ve helped develop and the teams I’ve helped build. There is nothing more satisfying than seeing an individual or group accomplish more than they ever thought possible. It’s what earned my teams the highest leadership and employee engagement scores year after year.

Through it all, I’ve learned that leadership is a huge responsibility. If you do not lead others well, then you are responsible for their failure. It doesn’t take a college degree, MBA, or PhD to know this. You just need to care and then commit. ​

I am now retired from the corporate world to do my passion work: helping individuals and teams succeed and grow. My goal is to do more than just help them support a company’s mission, vision, and values; I want them to become important leaders and mentors to others.

To share what I’ve learned over the years, I wrote Fish Rot from the Head Down: Stories and Lessons about Leadership. Each volume is comprised of 25 chapters of 50 words or less and is followed by probing questions and plenty of space to write, work, and reflect. The books are the foundation for the talks​ and workshops, the 28 Hours For Me women’s retreat, and the One Hour for Me training, which have been tailored to help strengthen and support those moving up the ladder. ​

I welcome you to take some time to wander my simple site. I hope it inspires you to engage me to help your company—and you—go from good to better to great!

AWARDS AND HONORS

AWARDS AND HONORS

AWARDS AND HONORS

  • Power 100, Business First
  • Power 150, Business First
  • Best of Blues Award for Integrated Marketing Communications, Blue Cross Blue Shield Association
  • Community Relations Campaign of the Year, PRWeek Awards
  • Serving New York Award, New York State Broadcasters Association, Inc.
  • Community Services Award, Alcoholism and Substance Abuse Providers of New York State
  • Marketing Impact Awards, Community Outreach Campaign of the Year, Modern Healthcare and Advertising Age
  • Women of Influence, Business First
  • Best of Blues Award for Consumer Marketing, Blue Cross Blue Shield Association
  • Odysseus Award for Strategic Marketing 
  • Community Leadership Award, America’s Health Insurance Plans (AHIP) 
  • Women Who Mean Business, Buffalo Business First 
  • Organization Partner of the Year, Erie County Commission on the Status of Women
  • Health Hero Award, Buffalo Business First 
  • "Be Active” Community Program Award, Erie County Physical Activity Coalition 
  • Civic Empowerment Award, Buffalo-Niagara All America City Committee
ENDORSEMENTS

Endorsements

Endorsements

“Gretchen is exceedingly bright, is both a strategic and critical thinker, is driven, and possesses a passion for excellence that is rarely experienced. The insight that she injects in any conversations adds an incremental and influential dimension to the thought process that would be absent if not for her presence in the room.”

Stuart Angert, former President and CEO,
Remarketing Services of America, Division of Daimler-Benz

“Every morsel offered in this wonderfully rich book should be eagerly consumed. You’ll be tempted to do so all at once—it’s that compelling. But take time to savor every page—the wisdom within is so good, so satisfying, so useful for emerging leaders or seasoned leaders who appreciate that there is always more to learn. Read it, digest it, live it!”

Ann McCarthy, Business and Community Leader

“Gretchen’s simple common sense approach to leadership and life provides a roadmap to success.”

Andrew W. Dorn Jr.,
Energy Solutions Consortium, LLC

“To me, Gretchen is in a category of her own. I consider her a great mentor. She is hard-working, passionate, dedicated, effective, and is a born leader who has a unique ability to build teams and communicate her vision. I would covet a chance to work with Gretchen again and anyone who does have this opportunity will understand the difference between good and great.”

Shannon Carrow, Executive Director at Research Center for Stroke & Heart Disease,
Jacobs Neurological Institute

“Short and sweet and timely. Worth writing a hand written note of praise to the author.”

Allen “Pete” Grum
President and CEO, Rand Capital

 

​ GRETCHEN'S TOP STRENGTHS

Hover to view Gretchen’s top strengths and abilities, as identified by StrengthsFinder and DiSC assessment results:

​ GRETCHEN'S TOP STRENGTHS

Gretchen’s top strengths and abilities, as identified by StrengthsFinder and DiSC assessment results:

© 2020 :: Gretchen Fierle

© 2020 :: Gretchen Fierle